Mi-Card For more information visit the Mi-Card web site 1. What is Mi-Card? The Mi-Card is an innovative concept creating an effective, interactive medium for marketing and sales. The Mi-Card takes advantage of computers and the Internet, and the technological advances to produce the most effective and interactive, marketing, advertising, and sales tool for businesses to attract, retain, and conclude business transactions with customers. Mathew Lombard, Department of Broadcasting, Temple University and Jennifer Snyder-Duch, Communication Processes, University Wisconsin on Interactive Advertising: "Applying traditional models, designed for media that provide users with a passive, impersonal experience, will be unsuccessful for the new interactive digital media." The Mi-Card can provide marketing and advertising information laced with hyperlinks to always current web pages. Relevant contact information such as phone numbers and email can be included to facilitate instant contact by click and call or click and mail. For example, you can click sales at IPO2U.com to speak to a sales person right this minute. If you don't have the calling software on your PC, see below to find out how you can get it. Mi-Card gives you that software right on the optical card so you won't have to down load it. See the examples shown here and and how the Mi-Card can take advantage of that tool for you and your customers. 2. What are the benefits of Mi-Card? Mi-Card is a new concept with numerous advantages compared to the traditional marketing and advertising media. The key benefits are:
3. Business Marketing Tool:
e800 Directories on a Mi-Card
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